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Salesforce to invest $1B in Singapore to boost adoption of AI

Posted on March 12, 2025

Sales force Intended to invest $ 1 billion Over the next five years, in Singapore when he tries to adopt his AI Agent Development Platform, Agent Force.

The Sales Force has claimed that the Agent Force can help resolve Singapore’s ongoing labor issues and increase the country’s workforce and businesses by creating a “digital work forks” that can connect humans with independent AI agents.

The move is recently followed Million in Saudi Arabia 500 million And Investing another $ 500 million in Argentina To enhance your AI and cloud services via cloud software, including agent force.

The company has been investing in Singapore for almost two decades, and has established its first overseas AI research center in the country in 2019. Singapore Airlines, Grub, in its customers in the country M 1Fairpress Group and Ocean Network Express.

CRM DEV also separated He said he had signed an agreement with Singapore Airlines To connect the agent force; Data Cloud in the Service Cloud’s AI layer, Einstein, and airline customer case management system. Companies also intend to prepare AI solutions for airlines in the AI ​​Research Hub of the Sales Force.

Has been a sales force To double on AI For a while now. Is allegedly a company Its manpower to reduce more than a thousand employees While To hire approximately 2,000 2,000 people to sell new AI products.

Other US tech companies are also investing in Southeast Asia. Last May, Amazon Web Services said so would be Invest a fresh $ 9 billion in the next five years Increasing its cloud infrastructure and services in Singapore. And Microsoft said last year that he would invest 2 2.2 Billion in Malaysia And 7 1.7 billion in Indonesia Over the next four years.

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