Fashion styles go and go out, and so on, it shows, fashion startups. Lust -160 million consumers with a high-end fashion market plus worth $ 700 million-it has been acquired at only 4 154 million in all cash deal. The buyer is BlackbirdFashion and e -commerce business based in Japan.
Zozo owns a number of fashion brands, including Zozo, as well as several others, including names like Zozotown and Zozosot.
(But you can know the name better for some other reason.Most retweet tweet“When the platform was still Twitter, when he promised that he was promised to give 100 million yen cash to retweet. The ambiguous hacking Elon was a reminder of the Musk, who was, in accident, also paid to shoot in Space X rocket.)
Zozo said he would continue to run the British -based list as a stand business as part of this stable. The current list will be with CEO Emma McFeran.
Acquisition-Massively low-cost-e-commerce world is coming at a severe uncertainty in the world compared to the last diagnosis. The list was especially faced by three different directions.
First, the US tariff increases questions about how global trade will be seen in the coming months and years, which includes the impact of selling goods to US consumers on smaller companies outside the United States, but also has a similar impact on trade between other countries and regions. Almost one -third of the London -based list has come from sale in the United States at this time
Second, before these rates become a problem, the list faced a massive competition not only in online fashion with other expert players but also from Behemouth, such as Amazon and TEMU.
Third, today technology investors have indexed on anything and everything with artificial intelligence. It has put a lot of pressure on companies Not In the same place, to display similar development tricks, as well as stories of growth that somehow add to AI anyway.
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The deal gives Zozu a step in the UK, but it also gives it an international business. The list said that its 190 markets have consumers, 30 % of its business comes from the US, 24 % from the UK, and 34 % from Europe.
The list has bent in the long tail of fashion brand collection in the marketplace model: it claims that they offer products from 27,000 brands, including both designers and retailers. The list includes Prada, Gachi, Batega Venetta, Valentino, Mayo Mayo. Coach, Michael Cars, Hugo Boss, Salifrez, Harvey Nichols and Herodes.
The list was one of the winners of the e -commerce boom during and right after the height of Covade -19. When it picked up Million 85 million in May 2021 In a round -led round, he did so at a price of about $ 700 million. Other big name investors in the company include Excel, Baldaron, Molten (formerly Draper Aspert) and others. At that time the company described the fund as a pre -IPO round. However, not only the IPO window slam was stopped, but many benefits during pandemic diseases were lost by e -commerce companies as consumers returned to spending habits before their post. (And then the investors moved towards the next big thing, Ai.)
And especially in fashion e -commerce, the market for these brands has been tough for individual and collectively.
A spokeswoman explained that 160 million users of the list are “annual unique users”. But this figure includes active shoppers as well as window shopping as well as them. It is difficult to know how successful the company has been in conversion, which is an important part of the e -commerce model. It’s not lonely: Farfach likes are other big names in high -end fashion commerce neused In the aftermath of the years.
In the recent financial filing of the list of companies in December 2024, the company noted that its total revenue of the year ended March 31, 2024 was.1 50.1 million (64 million). It has been a widely flat flat on its income since the year, which was 50 million millions.
At that time, the list continued to be non -profit, but during this year, it managed to reduce its loss from $ 23.7 million to $ 510,000 a year ago. (He also posted an operating profit before tax of 3 443,000.)
“This is an interesting moment for the list, and a win for our fashion environmental systems for the fashion of buyers and partners for our fashion environmental system, when we move as part of the Zuzu group,” McFeran said in a statement.
Now the question will be whether getting better economies with Zozo will give the left lift to the left, which needs to be diverted.