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Cloudflare turns AI against itself with endless maze of irrelevant facts

Posted on March 21, 2025

robot maze 1

On Wednesday, Web Infrastructure Provider Cloud Flair announced a new feature called “Ai maze“It aims to counter the unauthorized AI data scraping by offering fake AI infiltrated content to the boats. The device will try to thwart AI companies that will try to creep the websites without the permission of collecting training data for large language models, which strengthens AI’s assistants. Chat GPT.

Cloud Flair, which was founded in 2009, is probably known as a company Provides Infrastructure and security services for websites, especially against it Service of refusal to distribute (DDOS) Attack and other malicious traffic.

Instead of just blocking the boats, the new cloud flair system attracts them to the “maze” of realistic but irrelevant pages, and waste crawler’s computing resources. The approach is a significant change from the standard block and defense strategy used by most website protection services. Cloud Flair says blocking the boats sometimes makes the backfire because the crawler operators are informed that they have been detected.

Cloud Flair writes, “When we find out an unauthorized crawling rather than stopping the application, we will be linked to a series of AI -infiltrated pages that are enough to persuade a crawler to pass through them.” “But while looking real, this content is not actually the content of the site we are protecting, so the crawler waste time and resources.”

The company says the content offered to the boats is deliberately irrelevant to the website’s crawl, but it is carefully obtained or created as a neutral information about biology, physics, or mathematics – to avoid misunderstanding (whether it is effective, misinterpreted, informed). Cloud Flair creates this material by using it Worker AI Service, a commercial platform that operates AI.

Cloud Flair designed trap pages and links to stay hidden and inaccessible to regular visitors, so people who browse the web do not accidentally enter them.

A smart Honeypot

The AI ​​maze works, called the cloud flair called the “next generation of Henpot”. Traditional Honey Pots are hidden links that human visitors cannot see, but the HTML code can be followed by parsing boats. But Cloud Flair says modern boats have become experts in watching these simple nets, which requires more sophisticated fraud. False links include appropriate meta instructions to prevent search engine indexing, while data is attractive to scraping boats.

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